The target of this banner campaign was to promote the pediatric varieties of Mucinex cold and flu products. The banners were based on the look of an already-existing set of banners produced by another agency which had not shared any working files, so I needed to source assets and produce them as if I was starting from square one. It was interesting to have some exposure to the brand’s collection of 3D renders for their mucus character. Some poses and outfits were already produced and approved, but they could also create more should it be necessary.

I used Photoshop for asset isolation and optimization, then I laid out the units using HTML and CSS. I used JavaScript (specifically Greensock) for all the animation.