Instagram Linkedin Enfamil Times Square Animation Enfamil Times Square Static My Role This Enfamil campaign was a release of billboards in New York City’s Times Square. There were 8 static image signs along with one animated version. One of my tasks was to organize, edit, lay out, and package the static sign imagery. I was […]
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Instagram Linkedin Donkey Kong Country: Tropical Freeze My Role This was a spec piece used to test the production and serving of a first-to-market ad unit called a “launchpad.” This type of unit proved to be very attractive to many clients from a number of industries, because it allowed more of a full screen experience
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Instagram Linkedin Chloroplast & Hemoglobin Similarities My Role The client wanted to convince potential consumers that green plants’ chloroplasts are similar to human red blood cells, which would then entice them into buying and drinking a new chlorophyll water drink. My job was to show this visually in a short animation. The strategy was to
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Instagram Linkedin Tony Awards – 2019 My Role The client was a theater promotion company, and they wanted to promote the upcoming 2019 Tony Awards in a very timely way, on social media. This capitalized on viewers’ interest during the show and increased social enagagement. My job was to make an Instagram template for them
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Instagram Linkedin Durex “May the Fourth…” My Role Durex wanted to time an Instagram post to coincide with May 4th in order to target the Star Wars fan demographic among their users (“May the 4th be with you,” get it?) While May 4th is not an actual holiday, it is a recognizable enough event among
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